Business Solutions

  • as a result of visits to SureThinks’s website,
  • in respect of its relationships with customers, and
  • comprising business contact information that is part of SureThinks’s products or services


“Business Contact Information” means any of the following information as used in connection with an individual’s business or profession: name, title, company, business email address, business phone number, work address, public professional profile address, and/or supplementary information such as business role and responsibility designations.

“SureThinks” for purposes of this Privacy Policy includes SureThinks, LLC, a Delaware limited liability company, and its affiliates, including SureThinks, Inc.

“SureThinks Technology” means SureThinks’s password-protected online graphical user interfaces, SureThinks’s application programme interfaces (“APIs”), and any other software that connects SureThinks’s database(s) with any customer relationship manager (“CRM”), marketing automation tool (“MAT”), sales enablement software, or other similar software, including but not limited to SureThinks’s Salesforce Native Application (“SFNA”), Google Chrome Extension (“GCE”), and Marketo Webhooks (collectively, the “Integrations”).

“Services” means licensed access to SureThinks’s proprietary database, which is provided via the SureThinks Technology.

“Website” means


This Policy applies to the Website. It does not apply to any website of any third party, even if the third-party website links to (or is linked from) the Website. By accessing, using, and/or submitting information through the Website, you consent to the practices described in this Policy with regard to the information collected thereby as described herein. If you do not agree with this Policy, you must delete all cookies from your browser cache after visiting the Website and refrain from visiting or using the Website.


To browse the Website only, you are not required to provide any personal information. However, we may gather non-personally-identifiable information. Similar to many commercial websites, we utilize “cookies” and other technologies to collect non-personally-identifiable information on visitors to the Website. Cookies allow web servers to recognize the computer used to access a website. Cookies store information accessed through your browser to streamline activities on related web sites, and make the online experience easier and more personalized. Information gathered through cookies and web-server log files may include information such as the date and time of visits, the pages viewed, IP addresses, links to/from any page, and time spent at a site.

The Website may include options for visitors to submit information to SureThinks, for example, to request a product demonstration, download an article, etc. Such forms may provide the option of submitting personal information, such as your name, job title, company, email address, or phone number. In addition, when submitting information on a Website, your submission will be associated with the IP address you are then using, which is automatically assigned to your computer by your Internet Service Provider.


We use cookie data to measure site traffic and usage activity for purposes of improving and enhancing the functionality of the Website, to look for possible fraudulent activity, to better understand the sources of traffic and transactions on the Website, and/or to serve targeted advertisements. Cookies also allow our servers to remember your account information for future visits and to provide personalized and streamlined information across related pages on the Website. You can choose to disable cookies for the Website but this may substantially limit your ability to use our Website. The use of cookies by our partners, affiliates, tracking utility company, or service providers is not covered by this Policy. We do not have access or control over these cookies.

Information collected from Website submissions will be used for SureThinks’s internal business purposes, including its investigations, sales, and marketing. We may use IP addresses for purposes such as calculating usage levels, diagnosing server problems and administering the Services. We may also derive your approximate location from your IP address.

SureThinks takes reasonable steps to maintain the security of Website visitor information, does not license or sell such information to anyone, and will only share such information with a third party who has agreed to keep such information confidential and maintain the security thereof, and only for the purposes of facilitating one of the uses described herein on behalf of SureThinks.

If you have visited any of the Website and would like to know what information, if any, SureThinks has about you and would like to correct such information or have it deleted, you may contact us at



SureThinks may collect the following information from or regarding its customers: (1) personal contact information regarding users of the Services (“User Information”); (2) information uploaded to our system by a user of the Services (“Uploaded Information”); and (3) usage logs regarding the use of the Services, including logins and other actions taken, time stamps, IP address, and other usage data (“Usage Logs”) (collectively, “Customer Information”). In addition, in connection with purchasing the Services, SureThinks may receive credit card or other payment information (“Payment Information”).

You may be a user that has been provided access to the SureThinks site and database through your company license agreement. Your employer may require that one or more users have global rights to access any and all information of every user that has access through the company. If you have questions or concerns regarding the rights of other individuals in your company to access your User Information, Uploaded Information, or Usage Logs, you should raise those concerns with the appropriate person at your company.


Customer Information may be used for SureThinks’s legitimate business interests in connection with your use of the Services, including to respond to user inquiries and fulfill user requests, complete transactions, provide customer service, send administrative information, and to personalize user experience with the Services. We may use Customer Information to better understand our users in general and to improve the content and functionality of the Services. We may use Customer Information to contact you in the future to tell you about services, promotions, opportunities, and other general information about SureThinks we believe will be of interest to you. We may use Customer Information to investigate and prosecute potential breaches of SureThinks’s security or license agreements.

SureThinks will not disclose Customer Information to any third party except in connection with a legitimate use as set forth herein, in connection with a bona fide legal dispute to which such information is relevant, in response to valid, compulsory legal process, or as otherwise required by law. SureThinks will, whenever possible, obtain confidentiality agreements from any person or entity to whom Customer Information is disclosed and ensure any recipients are committed to employing appropriate technological security measures.

SureThinks employs reasonable security and back-up procedures to protect Customer Information. However, in the unlikely event there is a loss or corruption of Customer Information, SureThinks is not responsible or liable for such loss or corruption. We encourage our users to retain copies of all Uploaded Information on their own system.

SureThinks will use Payment Information solely for the purpose of fulfilling purchase requests. We will store Payment Information in an encrypted form and will not sell, share, or use it again without prior consent.


As part of the Services, SureThinks may make available to its Customers certain Integrations. In using SureThinks’s Integrations, such as SureThinks’s SFNA and web browser extensions, Business Contact Information from Customer’s CRM, MAT, or sales enablement software may be transmitted to SureThinks for purposes of matching or cleansing Customer’s data against SureThinks’s database as a feature of the Services.

In that event, SureThinks may retain and store such Business Contact Information for purposes of identifying potential contacts to supplement the Services, verifying the accuracy of such Business Contact Information, removing out-of-date Business Contact Information from the Services, or otherwise improving SureThinks’s research processes and the content provided through the Services. Information so received will be completely anonymous as to the source. In the event that any customer wishes to opt out of SureThinks’s use of such information, they may contact us at



SureThinks collects information regarding companies and their employees, including Business Contact Information on company executives, decision makers, and other employees. The information collected is similar to that which is typically included on a business card, business email signature block, or an online professional profile, including: name, company name, job title, business email address, business phone number, business address, and corporate website URL. SureThinks gathers, verifies, and organizes this data for purposes of licensing such information to SureThinks’s clients and strategic partners for sales, marketing, and recruiting purposes.

SureThinks obtains data for its database from first-hand research, including telephone interviews and publicly available resources, third-party licensors, and customer contributions/feedback. All of the business contact information that SureThinks obtains through any of the foregoing means is verified by SureThinks’s in-house research team, and information that is found to be inaccurate or irrelevant to the purposes of the Services is removed and deleted. SureThinks endeavors to publish only accurate business contact information on executives and other agents and employees of the companies it profiles.


If SureThinks has included your business contact information in its database, such information may be disclosed to SureThinks’s clients and strategic partners who have entered into license agreements with SureThinks. Such agreements require any such licensee to use such information only for such licensee’s internal business purposes, including sales, marketing or recruiting, and not to disclose such information to third parties. Such agreements prohibit such licensees from using any of the information in violation of any applicable law, which include laws regarding unsolicited marketing.


The General Data Protection Regulation (“GDPR”) 2016/679

SureThinks endeavors to comply with the provisions of the GDPR as to any information in its possession regarding European Union-based persons (“data subjects”). As such, SureThinks only processes personal information on data subjects where it has a lawful basis to do so, which may include the consent of the person (especially in the case of website visitors who provide their information), performance of a contract, compliance with a legal obligation, or the legitimate interest of the controller or a third party. SureThinks provides notice to all data subjects as required by GDPR Article 13 or 14, as appropriate, and honors the rights of data subjects provided in Articles 12-23, including the right to be forgotten. For any opt-out requests or other inquiries related to privacy, please email

Privacy Changes

SureThinks reserves the right to modify this privacy policy from time to time, so please review it regularly. If we make material changes to this policy, we will notify you here, by email, and/or by means of a notice on our homepage prior to the changes becoming effective.


If you have questions or concerns regarding this privacy policy, please contact us at: